Description
Surprise
& Delight Perks
Create
memorable moments for Simon+ members through personalized, brand-driven perks that foster loyalty and
elevate the shopping experience.
This
offer type is highly flexible—you
control the timing, quantity, and scale,
whether local or national. Use it to support new product launches, celebrate
seasonal events, or simply build deeper customer relationships.
Examples
of effective Surprise & Delight perks include:
•A special gift for Simon+ members
celebrating their birthday
•A gift with purchase (e.g., tote bag, mini
product, branded merch)
•Free samples to introduce a new product
line
•Access to exclusive in-store events, previews, or VIP experiences
These
perks can be offered spontaneously or tied to targeted campaigns for your
brand.
Valid: Varies based on the perk
Whether you want to drive traffic, build
buzz, or reward loyalty—Surprise & Delight perks offer the freedom to align
with your goals while making a lasting impact.
